Ardbeg Day continues to grow and build momentum each year, and on a truly global scale. It is now one of the highlights of the whisky calendar, and the main events that get held around the planet are spectacular occasions.
Each Ardbeg Day has a theme, and this year’s was an entertaining mix of both retro and futuristic. 2015 marks Ardbeg’s 200th anniversary, and it was therefore fitting that we mark the past and acknowledge the distillery’s long and colourful history. But the modern Ardbeg brand has never been one to look backwards, and so a glimpse of the future was also very much at the core of this year’s theme and this year’s festivities.
And so it was that the good folks at Ardbeg took over and transformed the International Cruise Terminal at White Bay on Sydney Harbour. Walking in to the venue, one was instantly captivated by the set up – sharp, clean, sleek, and with some fantastic attractions and activities around the place to both amuse and entertain. And, of course, to renew acquaintances with Shortie the Ardbeg dog!