It wasn’t that long ago that Johnnie Walker had a fairly simple portfolio: Red Label, Black Label, Green Label, and Blue Label. Today, each of those labels have their own individual portfolios! The Blue Label range is no exception, and it was recently expanded this month with the release of the new Ghost & Rare expression tagged as “Port Ellen”.
The Ghost & Rare range, launched last year with what we’ll now call the “Brora” release, is a range of blended whiskies that showcase the closed, silent and lost distilleries in parent company Diageo’s stocks. Hence the term ghost, referring to distilleries that are no more. As the names would suggest, last year’s release had the cult whisky Brora in the mix, and this year’s release features the biggie of them all: Port Ellen.
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